Baffin is honoured to continue our longstanding partnership as the Official Boot of the CFL, now celebrating the 112th Grey Cup. This enduring collaboration unites two Canadian brands, both driven by a passion for sport, adventure, and country. From the first kickoff to the final whistle, we’re
thrilled to keep achieving the extraordinary with the CFL, a partnership that celebrates the perseverance and spirit of Canadian athletes and fans alike.
Baffin is proud to be the Official Boot of the Canadian Football League (CFL) and the Grey Cup.
This multi-year partnership, launched in November 2022, aligns two Canadian organizations that share a commitment to performance, toughness, and heritage. This collaboration allows Baffin to support athletes and fans alike, offering gear built to withstand the harshest conditions, whether on the field or in the stands. Through campaigns like "Cold Unites Us" and "Passion Unites Us," Baffin celebrates the shared experiences of embracing Canada's cold climate and the passion for sport that unites us all.
PARTNERSHIP HIGHLIGHTS
ANNOUNCEMENTS
CANADA’S GAME MEETS CANADA’S FOOTWEAR
The Path we walk
Crowd FAVOURITES
featured-collections
THE ULTIMATE TAILGATE FOOTWEAR
LIMITED EDITION
Introducing CUSH (CFL), a special edition of our popular Hybrid Slipper Collection proudly featuring logos of the Canadian Football League (CFL) and all nine teams. Whether you're cheering from home or tailgating at the stadium, CUSH (CFL) merges indoor comfort with outdoor durability.
CFL Blog posts
Baffin x CFL Fan of the Year Contest: Meet the Finalists
October 21, 2024
The moment we’ve all been waiting for has arrived — meet the finalists for Baffin’s Fan of the Year contest, launched in partnership with the...
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The Cold Snap: Baffin, the CFL and a Legacy of Cold-Weather Perseverance
October 18, 2023
Winter in the Great White North - a season of ice, snow, and sub-zero temperatures. To the uninitiated, it may seem like a daunting, frigid ordeal. But...
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Behind the Scenes: Baffin x CFL “Passion Unites Us” Campaign
June 16, 2023
On June 8th, Baffin kicked-off its second year as the official Boot of the Canadian Football League (CFL) and the Grey Cup with the launch of a...
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