PRODUCT TESTING ON CANADA’S OLDEST AND LONGEST MARKED FOOTPATH
As we head into the colder season and pack away our summer gear, it’s time to start thinking about the exciting Winter ahead. Baffin has earned a reputation as a leader in the cold-climate footwear industry by testing footwear in real-world applications, all around the world. This Winter, Baffin's Senior Vice President of Commercial, Mark Hubner, will be embarking on an end-to-end hike of the Bruce Trail, covering over 900 km. Starting on September 25, 2023, Hubner will begin the expedition, Baffin's first large-scale product testing expedition since 2018, alongside Baffin's President, Paul Hubner.
On September 26th, 2023, Baffin’s Senior Vice President of Commercial, Mark Hubner embarked on a Real-World Testing expedition – an end-to-end hike of Canada’s oldest and longest marked footpath, the Bruce Trail. Mark will cover over 900 km, from Tobermory, Ontario, through the Niagara Region by the end of the Winter season. Each week from September through March, he will hike a portion of the trail, camping on backcountry sites where possible along the way.
BAFFIN AND BRUCE TRAIL CONSERVANCY LAUNCH TRAIL CONSERVANCY PROJECT
This partnership merges two ontario organizations who share a passion for adventure and the outdoors. Baffin believes in Real-World Testing™, bringing products to diverse climates to ensure quality and protection for customers. From the most extreme environments on Earth to hometown trails, Baffin relies on the conservation of local environments and the work organizations, including the Bruce Trail Conservancy, commit to preserving nature.
A supporter of the Bruce Trail Conservancy for the past decade, Baffin has helped fund the conservation programming designed to conserve, restore and manage land along the Niagara Escarpment UNESCO World Biosphere and to protect its ecosystems for the benefit of all. The launch of Baffin's Trail Conservancy Project is a natural progression in this symbiotic partnership that aims to protect the environment so people can continue to spend time in nature and explore.